In today’s digital world, attention is the most valuable commodity. Having said this, entrepreneurs seek ways of getting and keeping people’s undivided attention and one way to do this is by storytelling. Humans are storytelling animals and this is one of the reasons why good authentic stories can deliver powerful results for your brand.
In this first part of the Storytelling Podcast Series, join us as we talk you through how to craft your genuine story. In addition, we share ways on how to identify which part of your story to share in order for you to stand out from the rest.
“If you just be yourself, you’re gonna stand out like instantly in this environment right now because there are so many people that don’t do that… Well right now, all you have to do is really give a crap about people, like all you have to do is really show that you care about people and you’re gonna stand out easily and those are the things I feel like that is the easiest thing to do in the world. I can tell people my flaws and I can tell people that I really care about them and be real and honest with everybody and it’s like boom, that’s it, that’s the formula, that’s all you have to do right now because there are so many people doing it the wrong way right now.” – Bobby Hoyt
Welcome to the Laptop Empires podcast hosted by Bobby Hoyt (Millennial Money Man) and Mike Yanda (Red Dirt Marketing Co).
In this twice weekly podcast the former Band Director(Bobby) and Attorney(Mike) share cutting-edge strategies for growing an online businesses. The duo pull on their experiences building blogs, online communities, and courses to grow businesses for themselves and other business owners.
Every episode is packed with content and actionable strategies presented in a laid back, conversational manner. No topic is too big or small for this no-filter show about making money online and having fun doing it.
Whether you’re a full-time entrepreneur, side hustler, or you’re thinking about joining this crazy online business world, you’ll want to join the Laptop Empires crew each Monday and Thursday and learn how to create an online business that lasts.
In this episode, here is what you’ll discover:
- Importance of injecting your story
- Using story to teach
- Storytelling in advertising
- People follow brands because of people
- It’s not about the information
- How to craft your story
- Identifying which part of your story to share
- Weave your story into what you are doing
- The timeframe of your story
- Impact of the sacrifices part of your story
- Significance of figuring out what unique about your story
- Be yourself
Items Mentioned In The Show:
- The Facebook Side Hustle Course
- Millennial Money Man
- Go Giver
- Nike releases full ad featuring Colin Kaepernick
- Jim Fox of Financial Straight Talk
- Pete McPherson of Do You Even Blog
- Chris Orzechowski
Contact Bobby & Mike:
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Ali
This one is awesome!! I have been writing some stuff to finally get started and now going to 180 my direction to some realness. This cleared up the purpose of my (future) blog alot. Thanks!!