The most common answer you’ll hear from professional bloggers when asked about the things they should’ve done early on with their blog, is– starting an email list. They could attest that this method is a powerful way to build and keep an audience and create trust and relationship with them. But building this list is something you need to work on especially if you are just starting with your blog. Good content with a relevant lead magnet is equally important because this will determine the growth of your email list.
On today’s episode, we will point out the importance of having this email list and how to create and grow it over time. We will also share some tips on what content to put up and what kind of lead magnet is best for your blog. Listen up to the end for an exciting discussion and let’s see if you are up to a challenge!
“Lead magnet… it can really be anything, whatever the people are coming to your content for, you need to create something. Even if it’s just an epic blog post, even if it’s just a three to four thousand-word blog post that doesn’t hide the ball and really teaches them something, that can be the opt-in and they enter their email and then you send them that post. But you should be trying to exchange something that they’re gonna be interested in. You are going to have a higher amount of people join your list that way, you’re gonna grow faster.” – Mike Yanda
Welcome to the Laptop Empires podcast hosted by Bobby Hoyt (Millennial Money Man) and Mike Yanda (Red Dirt Marketing Co).
In this twice weekly podcast the former Band Director(Bobby) and Attorney(Mike) share cutting-edge strategies for growing an online businesses. The duo pull on their experiences building blogs, online communities, and courses to grow businesses for themselves and other business owners.
Every episode is packed with content and actionable strategies presented in a laid back, conversational manner. No topic is too big or small for this no-filter show about making money online and having fun doing it.
Whether you’re a full-time entrepreneur, side hustler, or you’re thinking about joining this crazy online business world, you’ll want to join the Laptop Empires crew each Monday and Thursday and learn how to create an online business that lasts.
In this episode, here is what you’ll discover:
- The things you should’ve done in your business early on
- Why you should start your email list sooner
- The importance of creating your email list
- A concept in online marketing world
- The main ways bloggers get people on their list
- How to pick a good lead magnet and where to put it
- What is the best lead magnet for your blog
- How to do a value exchange
- Finding your top three topics for your lead magnet
- Creating guides around the things of your content
Items Mentioned In The Show:
- Millennial Money Man
- Introducing Launch That Blog
- Ben Settle
- Loom Video
- The Fear of Creating Shitty Content and How it Prevents People From Getting Started – Episode 46
Make a New Lead Magnet Challenge:
Contact Bobby & Mike:
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