Was your business impacted by the recent Google algorithm changes?
Google keeps making these updates with the aim to provide an improved user experience for the searchers. If Google thinks that your post is most likely the answer to what the searchers are looking for then your post would rank high.
And since Google search is driven by its algorithm, it’s truly complex. Often, a Google update could be a shock for many as this may bring some businesses a negative outcome. Some would suddenly lose 30% to 50% of their organic traffic overnight while there are others who are still sailing along and unaffected.
In today’s podcast episode, stay tuned as Bobby and Mike explain these Google algorithm changes and reveal ways you can protect your business from the said updates.
“Pick a strategy and do the best you can with it. And don’t do shady stuff… If you want to protect yourself against Google changes, just make great content and diversify. Set a marketing budget for yourself and starts spending some money on some kind of paid traffic.” – Bobby Hoyt
Welcome to the Laptop Empires podcast hosted by Bobby Hoyt (Millennial Money Man) and Mike Yanda (Red Dirt Marketing Co).
In this weekly podcast, the former Band Director(Bobby) and Attorney(Mike) share cutting-edge strategies for growing online businesses. The duo pull on their experiences building blogs, online communities, and courses to grow businesses for themselves and other business owners.
Every episode is packed with content and actionable strategies presented in a laid back, conversational manner. No topic is too big or small for this no-filter show about making money online and having fun doing it.
Whether you’re a full-time entrepreneur, side hustler, or you’re thinking about joining this crazy online business world, you’ll want to join the Laptop Empires crew each Monday and learn how to create an online business that lasts.
In this episode, here is what you’ll discover:
- What’s going on with Google algorithm changes
- Should you rely on Google only
- Black-Hat SEO vs. Gray-Hat SEO vs. White-Hat SEO
- Play the long game
- The significance of diversifying
- The “be everywhere” mentality
- Traffic sources vs. Social media
- Ways to diversify
- Rip that bandaid off
Items Mentioned In The Show:
- Millennial Money Man
- Larry Ludwig
- Laptop Empires
- Coral Hoyt YouTube channel
- Red Dirt Marketing Co.
- Laptop Empires YouTube account
- Laptop Empires Blog
- Laptop Empires Instagram account
- The Facebook Side Hustle Course
Contact Bobby & Mike:
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