Facebook Pixel is a free tool offered through the megagiant social media channel. And whether you run Facebook ad campaigns or have your own website, using the Facebook Pixel feature is invaluable. In a nutshell, Pixel allows you to understand how people are interacting with your ads or website and use it to attract new[…]
Facebook Retargeting Ads Plus Strategies to Get Noticed
Facebook retargeting is the art of the gentle nudge. It’s a reminder to a Facebook user of an ad they had some level of interaction with. Facebook retargeting also happens to be the key to your success as a Facebook ad manager. Learning how to execute this advertising skill can be the difference maker for[…]
10 Examples of Good Facebook Ads
Wondering about examples of good Facebook ads? If you’ve been on Facebook, you know that bad ads do exist. A good Facebook ad is powerful enough to stop you in your tracks and divert you away from social networking on the site. And, if it’s really interesting and resonates with you, then you may even[…]
How to Choose the Right Facebook Marketing Course
Creating a Facebook ad campaign involves great attention to detail and sound marketing principles. Participating in a Facebook Marketing course is an ideal way to get moving on Facebook ads — whether you’re creating the ads for your own business or another business owner. Let’s take a closer look at choosing the right course, how[…]
How Much Do Facebook Ads Cost? Updated for 2021
As a small business owner, creative entrepreneur, or digital marketer, you’ve likely contemplated running a Facebook ad campaign to promote your business or products. But before you head down this path, you want to know how much do Facebook ads cost? According to studies, the average cost per click is 38 cents. However, there are[…]
7 Great Facebook Ads Examples and How to Replicate Them
We see Facebook ads all the time, but have you stopped to think about what makes truly great Facebook Ads? The ones that stop you in your scrolling tracks and get you to click and learn more without any hesitation? As I’m sure you’ve guessed, nothing on Facebook happens by accident — and this includes[…]
Perfect Facebook Banner Size & Best Practices for Your Cover Image
Facebook banners (or cover photos), are the large, rectangular shaped image at the top of your Facebook page. Using the correct Facebook banner size is key because this is valuable real estate on your Facebook page. Choose an image that’s too big, and your image will be cropped, risking the chance of losing important content.[…]
5 Things You’ll Discover While Learning Facebook Ads
Are you thinking about learning Facebook ads? I don’t blame you. Facebook ads are one of the most powerful forms of advertising. They can be something you can become obsessed with in a good way (or in a bad way) and Facebook ads can literally transform your traffic and revenue overnight. All it takes is[…]
How to get started with Facebook leads ads
For business owners it can sometimes be challenging to reach customers on mobile. Customers are browsing their phones, curious about companies but unable to communicate that they want to learn more, until now. Welcome Facebook leads ads. This is a quick way for customers to learn more about a company right from their cell phone.[…]
8 Smart Facebook Live Marketing Tips for 2021
There is a lot of potential in Facebook Live marketing if you know what you’re doing. But if you’re like many page owners, you’ve shied away from Live because… well, it’s live. Going Live on Facebook for your page or business is tapping into a wonderland of engagement. It’s creating informative content for your followers,[…]
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