A conversion rate is what percentage of visitors to your website complete the desired action, such as make a purchase. Conversion rate optimization is when you focus on increasing that percentage. Typically, you do this through a variety of actions, such as a better design, more compelling copy, or a smoother checkout experience. If you[…]
7 steps to create an online course
Today, people are much more open to online education than in the past. According to this source, the online education industry is expected to reach $335 billion by 2025. Did you know that 80% of companies have used an e-learning platform? And, more and more organizations are shifting to online learning. For students it’s a[…]
How to use Facebook ads
Facebook ads are an opportunity for business owners. You’ll get the chance to connect with your audience on one of the largest social networks in the world. And, Facebook ads can be the tool to get you in front of the people on Facebook in your target market. If you don’t know how to use[…]
7 Strategic Steps to Build an Online Course
Having aspirations to create and sell a digital course for the marketplace is one thing, but to actually build an online course potential students ultimately want to buy is another. Fortunately, there are numerous best practices you can use before you ever hit “upload” to ensure you have a course you are proud to put[…]
How to make a Facebook ad in 7 steps
Facebook ads are an excellent way to advertise your brand. Facebook has 2.8 billion monthly users. This social network can be an effective way to reach your target audience, increase your revenue, and drive tons of traffic to your website. The whole process can feel daunting and sometimes not even worth the effort, even though[…]
5 Ways To Make 2020 Your Best Year Yet – Episode 121
How was your 2019? For some, it went by in a snap of a finger or a blink of an eye. While for others, it was a super long year. Whether your 2019 flew by or your time dragged, the important thing now is we are all facing a new year and decade! And there’s[…]
How to Sell with Free Facebook Groups – Episode 115
Most likely some of you are already part of Facebook groups, but are you aware that these groups can actually be a powerful marketing platform? Facebook groups can serve as a backdoor to support and market your business by establishing deeper connections with your potential consumers. Unfortunately, there are some groups that turn into a[…]
How Often Should You Create Content – Episode 14
Ever since the dawn of time, bloggers and content creators at some point have wondered….”How often should I be creating and posting content?” Okay maybe not since the dawn of time, but that question is one that EVERYONE asks and wonders about if they own or run an online business. You will likely have encountered[…]
7 Things You Should Do Right Now to Become a Better Blogger – Episode 10
Blogging is a unique way to share your feelings, thoughts, opinions and experiences. And from a business standpoint, it has definitely grown into a platform used by numerous people to instill and demonstrate their expertise, whilst serving as your marketing engine simultaneously. Do you already have a blog but you are unsure if it is[…]
