A conversion rate is what percentage of visitors to your website complete the desired action, such as make a purchase. Conversion rate optimization is when you focus on increasing that percentage. Typically, you do this through a variety of actions, such as a better design, more compelling copy, or a smoother checkout experience. If you[…]

8 Best Online Course Software for 2021
If you’re looking for the best online course software, then you might be facing some overwhelm with all the choices that exist online. There’s much to consider, from the cost of the software, features and services included, ease of use, and other factors. These 8 online course software programs offer everything you need to build[…]

5 Best Email Marketing Automation Tools for Your Business
Email marketing can make up a large chunk of the marketing strategy in your business. Luckily, there are email marketing automation tools to help you streamline your email marketing operations and truly optimize your list. With email marketing automation tools you can get just email marketing with minimal bells and whistles, such as with Mailerlite.[…]

Paykickstart Review: Features and Prices for 2021
If you sell products or services online you need a professional, secure, easy to use way to collect payment. The more comfortable your customers are with the check out process the more likely they are to buy from you. Paykickstart is a mobile friendly online shopping cart that offers a professional checkout experience for your[…]

Instapage Review: Is it Worth the Cost?
is a powerful landing page builder with a lot of features that will optimize your user experience and lead to more conversions. For example, you can create multiple versions of the same landing page which are displayed depending on which ad the user clicks. They also offer collaboration tools that will help team members communicate[…]

3 Email Automation Tools for Efficient Marketing
Sending the right emails at the right time to the right person is a big deal in business. You don’t want to send a brand new subscriber the same email as a long time loyal customer. And you don’t want to send promotional emails to subscribers who have already purchased the product. Enter the email[…]

6 Best Online Course Platforms for Your Business
An online course platform is a website, app, or extension that hosts your online course. It has a ton of built-in features designed to create a professional experience for your students. The online course industry is booming. In fact, it is expected to climb to over $300 billion by the year 2025. With no signs[…]

How to Market Your Online Course
Once you’ve created your course you need to figure out how to market it. Email lists sell courses, so the goal of marketing is to get people onto your email list. There are several ways to do this from paid ads to organic marketing. Successful course marketing does happen and in this guide, you’re going[…]

5 Best Screencast Software of 2021
If you’re looking for an effective and fast way to teach others on a computer, screen sharing is a great way to share your knowledge. Screencast software lets you record your screen along with your picture and voice. This is great for tutorials. For example, if you were teaching your audience how to use ,[…]

How to Build a ClickFunnels Membership Site
Membership websites are a great opportunity to build community and coach a group of people rather than one-on-one coaching. You can charge just as much for your membership community as you do with coaching and it uses less of your resources. You can spend the time you’d dedicate to coaching one person and coach your[…]
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